TY - JOUR AU - Thomasma, Tim PY - 2014/06/08 Y2 - 2024/03/29 TI - Customized E-Learning for B2B Companies JF - International Journal of Advanced Corporate Learning (iJAC) JA - Int. J. Adv. Corp. Learn. VL - 7 IS - 2 SE - Position Papers DO - 10.3991/ijac.v7i2.3612 UR - https://online-journals.org/index.php/i-jac/article/view/3612 SP - pp. 30-31 AB - Business-to-Business (B2B) companies have customers that are primarily other corporations. These companies have unique problems in workplace training. They must train their customers and their customers’ employees. A B2B company may operate with only a few dozen employees, but they may need to help thousands of customers learn how to make best use of their product or service. Discussions with industry executives suggest an ideal training solution might include a number of features that are reviewed in this paper. ER -